The company – past and present.
Media Whitsunday began as Media Rites in 1992 with the publication of the forerunner to 22 years of tourism commercial publishing, the annual A5 booklet Welcome to The Great Whitsundays. One year later it launched the first of 21 annual editions of Whitsundays Free Map, the only product of its kind in the region. In 2012 Welcome diversified to include Mackay region content and in 2013 Media Whitsunday published the first Mackay Free Map.
After successive owners of the business in the decade between 1996 and 2005, the current directors of Media Whitsunday purchased the publishing arm of the business and the trading name, adding tourism publishing to its already established contract commercial publishing for Rotary Club of Airlie Beach Inc.
Since 1995, Media Whitsunday has been producing for the Club the local My Whitsunday regional telephone guide. The print and web publishing service involves everything from sales and production to collections and reporting. In 2012 it finally convinced the Club to extend our service to rebuilding the accompanying website for efficiency and revenue reasons and has since added a cross platform mobile app.
The team and resources.
The two directors and 10 full and part time staff bring strong experience and skills to the team: publishing, sales, design, admin, logistics, R&D and marketing. Many spent formative career years in management and business ownership. The team is stable with our most recent employee having joined in 2010 and others having been with us for up to 25 years.
Due to an emphasis in training on the co-dependence of all team members and a collaborative approach to management decisions, the team is a happy, close knit and well functioning unit making it easy to do business with Media Whitsunday, whatever the need.
Media Whitsunday occupies a spacious, modern, two-storey office space and adjoining industrial storage in Cannonvale, sharing multi unit facilities with other complimentary media-oriented companies in sign writing, screen printing/embroidery and printing.
Media Whitsunday is powered by a state of the art database that controls sales, invoicing and workflow. It allows us to work smarter not harder, which means savings to our clients. It also powers the My Whitsunday website directory services. The company operates latest versions of design and web software and a regular acquisition program for hardware (computers, monitors, printers etc).
Compliance.Media Whitsunday is fully insured against loss of key personnel, flood, fire, insurance and professional indemnity, as well as the standard required public liability and staff commitments.
Contracts.Media Whitsunday is contracted to produce the My Whitsunday local phone guide for the Rotary Club of Airlie Beach Inc. until 2017 when it is renewable for a further five years.
- Book, serial (magazine) and directory publishing, end to end except printing and binding
- Research and Product Development
- Workflow integration
- Graphic Design
- Strategic Planning
- Distribution of printed material
- Warehousing / Storage
- Complementary fee for service activities for clients in logistics, merchandising, and franchising.